As the crossroads between Europe and Asia, Turkey offers immense economic potential and business opportunities. The APPPEXPO Organizing Committee recently traveled to Istanbul to participate in FESPA Eurasia, held from September 11-14, as part of their ongoing efforts to expand APPPEXPO’s international promotion and invite Eurasian buyers.
FESPA Eurasia, one of the region's leading exhibitions for digital printing and advertising signage, covered an area of 20,000 square meters. The exhibition showcased the latest innovations in wide-format digital printing, screen printing, textile printing, garment decoration, vehicle wrapping, 3D printing, advertising promotion, LED technology, signage solutions, and printing consumables and software.
During the exhibition, the APPPEXPO booth garnered substantial attention, attracting a large number of buyers interested in learning more about the upcoming APPPEXPO 2025. The Organizing Committee provided detailed information about the event’s scale, exhibit content, and key highlights, while warmly inviting attendees to visit APPPEXPO 2025. Many buyers completed their pre-registration onsite, expressing their excitement to attend next year’s event and explore new business opportunities alongside global industry professionals.
To further promote the integration of China's printing industry with international markets, the Organizing Committee made a point to visit international exhibitors from across the globe. These meetings facilitated the exchange of experiences and insights, deepening the committee’s understanding of the global market and establishing a solid bridge for the internationalization of China’s advertising and printing industries.
The trip to FESPA Eurasia proved to be a resounding success. By engaging directly with buyers from around the world, the Organizing Committee not only strengthened relationships but also experienced firsthand the global printing industry's keen interest in the Chinese market. Looking ahead, APPPEXPO remains committed to its philosophy of openness and cooperation, striving to expand its presence in overseas markets and promote China’s cutting-edge technologies and products on the global stage, contributing to the shared prosperity and development of the global printing industry.
APPPEXPO 2025 will be held from March 4-7, 2025, at the National Exhibition and Convention Center (Shanghai). Building on the success of previous editions, APPPEXPO 2025 will remain customer-driven, emphasizing its strengths in "internationalization, digitalization, and professionalism." Together with industry professionals, APPPEXPO aims to elevate the printing and advertising industry to new heights.