APPPEXPO (Shanghai Int'l Ad & Sign Technology & Equipment Exhibition) and ICIE (Yangtze River Delta International Cultural Industries Expo) will come together in a dual exhibition format, presenting the perfect fusion of printing and cultural creativity in the form of a sub-exhibition called "Endless Creativity in APPPEXPO". From November 16th to 19th, at the National Exhibition and Convention Center (Shanghai), this event is expected to be a highlight, and we look forward to your visit!
APPPEXPO
APPPEXPO has been deeply rooted in the field of printing, advertising, signage, packaging, and related industries for 30 years. As an industry leader, it has always stood at the forefront of the industry, closely monitoring changes and continuously exploring new horizons. The organizing committee actively seeks cross-industry cooperation between the printing industry and emerging industries, igniting vitality and vitality in the booming development of different fields.
ICIE
The Yangtze River Delta International Cultural Industry Expo (abbreviated as "Yangtze River Delta Cultural Expo"), jointly initiated by the Propaganda Departments of the Communist Party Committees of Shanghai, Jiangsu, Zhejiang, and Anhui provinces, aims to showcase and promote the rich cultural content and overall image of the Yangtze River Delta region. It has become an important national-level initiative to promote the higher-quality integrated development of the Yangtze River Delta.
Exhibition Content
Culture and Arts
Targeting key cities in the Yangtze River Delta and key cultural enterprises nationwide, the content covers fields such as publishing, printing, distribution, broadcasting, film, television, performing arts, new media, and more.
Cultural Technology
It encompasses Chinese trendy fashion, creative industries, art and culture, entertainment, coffee culture, outdoor leisure, automotive culture, jewelry culture, bamboo culture, and more. These segments are designed to create exciting sections that appeal to consumers, high-quality clients, and partners, and offer engaging topics, heated discussions, practical benefits, and immersive scenarios.
Cultural Tourism Integration
Consisting of two major units, "Cultural Metaverse New Technology" and "Cultural Metaverse New Scenes," this section showcases the application of new technologies like AI, virtual spaces, blockchain, and others in cultural settings. It aims to advance new technologies, products, and models in the cultural tourism, gaming, esports, cultural relics, digital cities, and other fields within the cultural metaverse.